Purpose: This paper aims to identify scale purification criteria for both uni- and multidimensional reflective scales and apply these criteria to an evaluation of the methodological status quo of the hospitality literature. Design/methodology/approach: Based on a literature review, the authors...

Purpose: The purpose of this paper is to examine the extent to which personal values, moral foundations and gender-role identities affect, in sequence, consumers' constructions of their ethnocentric and cosmopolitan orientations. Achieving a better understanding of the psychological makeup of...