A comparison of consumer views of traditional services and self‐service technologies
Year of publication: |
2009
|
---|---|
Authors: | Cunningham, Lawrence F. ; Young, Clifford E. ; Gerlach, James |
Published in: |
Journal of Services Marketing. - Emerald Group Publishing Limited, ISSN 2054-1651, ZDB-ID 2020791-8. - Vol. 23.2009, 1, p. 11-23
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Services | Individual perception | Self‐service | Customer satisfaction |
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