A process-based framework for B-to-B service quality : a practitioner note of management consulting service
Year of publication: |
2022
|
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Authors: | Venkateswaran, N. |
Published in: |
Journal of business-to-business marketing. - London [u.a.] : Routledge, Taylor and Francis Group, ISSN 1547-0628, ZDB-ID 2069757-0. - Vol. 29.2022, 2, p. 211-219
|
Subject: | B-to-B | INDSERV | management consulting services | Service quality | structural equation modeling | Unternehmensberatung | Consultancy services | Dienstleistungsqualität | Strukturgleichungsmodell | Structural equation model | Beziehungsmarketing | Relationship marketing | Qualitätsmanagement | Quality management |
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