A synthesis and analysis of behavioral and policy issues in electronic marketing communications
Year of publication: |
2006
|
---|---|
Authors: | Warkentin, Merrill ; Moore, Robert S. ; Moore, Melissa |
Published in: |
Contemporary research in e-marketing ; 2. - Hershey, Pa. [u.a.] : Idea Group Publ., ISBN 1-59140-824-5. - 2006, p. 106-118
|
Subject: | Electronic Commerce | E-commerce | USA | United States | Online-Marketing | Internet marketing |
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