A text mining investigation of the presence and emotional impact of religious language in service organizations' websites
Year of publication: |
2020
|
---|---|
Authors: | Asllani, Arben ; Halstead, Diane ; Taylor, Valerie A. |
Published in: |
Services marketing quarterly. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1533-2977, ZDB-ID 2113057-7. - Vol. 41.2020, 1, p. 68-87
|
Subject: | emotions | religious firms | service firms | text mining | Web discourse | Emotion | Data Mining | Data mining | Text | Website | Religion | Sprache | Language |
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