An exploration of small business website optimization : enablers, influencers and an assessment approach
Geoff Simmons, Gillian A. Armstrong and Mark G. Durkin
| Year of publication: |
2011
|
|---|---|
| Authors: | Simmons, Geoffrey ; Armstrong, Gillian ; Durkin, Mark G. |
| Published in: |
International small business journal : researching entrepreneurship. - London : Sage, ISSN 0266-2426, ZDB-ID 613488-9. - Vol. 29.2011, 5, p. 534-561
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| Subject: | KMU | SME | Website | Online-Marketing | Internet marketing | Electronic Commerce | E-commerce |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009380479