Analysing the relationship between hotels' internal marketing and employee engagement dimensions
Alternative title: | Istraživanje veze između internog marketinga u hotelu i različitih dimenzija angažmana zaposlenika |
---|---|
Year of publication: |
2020
|
Authors: | Črnjar, Kristina ; Dlačić, Jasmina ; Milfelner, Borut |
Published in: |
Market : review for marketing theory and practice. - Zagreb : Školska Knjiga, ISSN 0353-4790, ZDB-ID 1196573-3. - Vol. 32.2020, Special issue, p. 49-65
|
Subject: | internal marketing | employee engagement | hotel industry | hotels | Croatia | Hotellerie | Hotel industry | Kroatien | Leistungsmotivation | Work motivation | Tourismusberufe | Tourism employees | Internationales Marketing | International marketing | Arbeitszufriedenheit | Job satisfaction | Personalmarketing | HR marketing |
Type of publication: | Article |
---|---|
Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Notes: | Zusammenfassung in kroatischer Sprache |
Other identifiers: | 10.22598/mt/2020.32.spec-issue.49 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
-
Consequences of paradoxical leadership in the hotel setting : moderating role of work environment
Shehata, Ali Elsayed, (2023)
-
How to influence hospitality employee perceptions on hotel brand performance?
Cheung, Catherine, (2014)
-
Kanwal, Hira, (2020)
- More ...
-
The importance of perceived service value in retail banking services
Pisnik Korda, Aleksandra, (2016)
-
Kuzmanić, Antonio, (2023)
-
Milfelner, Borut, (2019)
- More ...