Breaking up America : advertisers and the new media world
Year of publication: |
1997
|
---|---|
Authors: | Turow, Joseph |
Publisher: |
Chicago [u.a.] : Univ. of Chicago Press |
Subject: | USA | Neue Medien | Marketing | Werbung |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Marketing im Zeitalter der "Compunications" : neue Chancen durch Computer u. Telekommunikation
Buzzell, Robert Dow, (1988)
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The control revolution : technological and economic origins of the information society
Beniger, James R., (1986)
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Always on : advertising, marketing, and media in an era of consumer control
Vollmer, Christopher, (2008)
- More ...
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The FTC and Consumer Privacy in the Coming Decade
Turow, Joseph, (2006)
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The advertising and consumer culture reader
Turow, Joseph, (2009)
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Advertisers and audience autonomy at the end of television
Turow, Joseph, (2009)
- More ...