Breaking up America : advertisers and the new media world
Joseph Turow
| Year of publication: |
1997
|
|---|---|
| Authors: | Turow, Joseph |
| Publisher: |
Chicago [u.a.] : Univ. of Chicago Press |
| Subject: | USA | Neue Medien | Marketing | Werbung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XIV, 242 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| ISBN: | 0-226-81749-0 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004343099