Extent: | XXVII, 522 S. graph. Darst. |
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Conferences: | AMA Winter Marketing Educators' Conference ; (Las Vegas, Nev.) : 2013.02.15-17 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Konferenzschrift ; Conference proceedings ; Sammelwerk ; Collection of articles of several authors |
Language: | English |
Notes: | Enth. zahlr. Beitr. |
ISBN: | 978-1-62748-887-7 |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010191901