Consumer reshoring sentiment and animosity : expanding our understanding of market responses to reshoring
Silvia Grappi, Simona Romani, Richard P. Bagozzi
| Year of publication: |
2020
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|---|---|
| Authors: | Grappi, Silvia ; Romani, Simona ; Bagozzi, Richard P. |
| Published in: |
Management international review : MIR ; journal of international business. - Berlin : Springer, ISSN 1861-8901, ZDB-ID 2066711-5. - Vol. 60.2020, 1, p. 69-95
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| Subject: | Reshoring | Location strategy | Consumer reshoring sentiment | Consumer animosity | Market responses | Konsumentenverhalten | Consumer behaviour | Auslandsverlagerung | Offshoring | Herkunftsbezeichnung | Designation of origin | Marktforschung | Market research |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s11575-019-00399-2 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012229381