Consumer technology readiness and e-service quality in e-tailing : what is the impact on predicting online purchasing?
Year of publication: |
October-December 2016
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Authors: | Mummalaneni, Venkatapparao ; Meng, Juan ; Elliott, Kevin M. |
Published in: |
Journal of internet commerce. - Binghamton, NY: Haworth Press, ISSN 1533-2861, ZDB-ID 2136900-8. - Vol. 15.2016, 4, p. 311-331
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Subject: | Chinese consumer behavior | e-service quality | e-tailing | structural equation modeling | Online-Handel | Online retailing | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Electronic Commerce | E-commerce | China | Strukturgleichungsmodell | Structural equation model |
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