Consumer willingness to pay across retail channels
Patrali Chatterjee, Archana Kumar
| Year of publication: |
January 2017
|
|---|---|
| Authors: | Chatterjee, Patrali ; Kumar, Archana |
| Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 34.2017, p. 264-270
|
| Subject: | Omnichannel | Information signal | Pure-play online retailer | Willingness-to-pay | Showrooming | Zahlungsbereitschaftsanalyse | Willingness to pay | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Einzelhandel | Retail trade | Vertriebsweg | Distribution channel | Multikanalvertrieb | Multichannel strategy | Signalling |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jretconser.2016.01.008 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011629293