Creating fit for sponsorship on corporate websites
Wang Ye (University of Missouri, 5100 Rockhill Road, Kansas City, Missouri, USA)
| Year of publication: |
2015
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|---|---|
| Authors: | Wang, Ye |
| Published in: |
International journal of internet marketing and advertising : IJIMA. - Olney, Bucks. : Inderscience Enterprises, ISSN 1477-5212, ZDB-ID 2151676-5. - Vol. 9.2015, 3, p. 181-208
|
| Subject: | created fit | navigation control | sponsorship | corporate websites | Sponsoring | Sponsorship | Website | Öffentlichkeitsarbeit | Public relations | Online-Marketing | Internet marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011497647