Determining the attributes of casino customer satisfaction : applying impact-range performance and asymmetry analyses
Ki-Joon Back; Choong-Ki Lee
| Year of publication: |
2015
|
|---|---|
| Authors: | Back, Ki-Joon ; Lee, Choong-Ki |
| Published in: |
Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 32.2015, 5/6, p. 747-760
|
| Subject: | Casino service quality | casino customer satisfaction | impact-range performance analysis (IRPA) | impact asymmetry analysis (IAA) | Glücksspiel | Gambling | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Performance-Messung | Performance measurement |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011387027