Digital marketing : strategic planning & integration
Annmarie Hanlon
| Year of publication: |
[2022] ; Second edition
|
|---|---|
| Authors: | Hanlon, Annmarie |
| Publisher: |
Los Angeles : SAGE |
| Subject: | Marketingmanagement | Marketing management | Online-Marketing | Internet marketing | Digitalisierung | Digitization |
| Extent: | xvii, 454 Seiten Illustrationen |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Literaturverzeichnis: Seite [423]-444 |
| ISBN: | 978-1-5297-4281-7 ; 978-1-5297-4280-0 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012886865