Elements of marketing strategy : how important are they from the executive viewpoint?
Saeed Samiee
| Year of publication: |
1980
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|---|---|
| Authors: | Samiee, Saeed |
| Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 8.1980, 1/2, p. 40-50
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| Subject: | Vereinigte Staaten | Absatzpolitik |
| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002728017