Elucidating the emotional and relational aspects of gift giving
Year of publication: |
2019
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Authors: | Pillai, Rajani Ganesh ; Krishnakumar, Sukumarakurup |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 101.2019, p. 194-202
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Subject: | Gift giving | Emotional understanding | Relationship closeness | Happiness | Emotion | Geschenk | Gifts | Konsumentenverhalten | Consumer behaviour | Zufriedenheit | Satisfaction | Fundraising | Soziale Beziehungen | Social relations | Altruismus | Altruism |
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