Entering emerging markets : Motorola's blueprint for going global
Guenter Schoenborn
| Year of publication: |
2006 ; 2., rev. ed.
|
|---|---|
| Authors: | Schoenborn, Guenter |
| Publisher: |
Berlin [u.a.] : Springer |
| Subject: | Motorola Inc. <Phoenix, Ariz.> | Internationales Management | Markterschließung | Emerging Market |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] ; Description [digitool.hbz-nrw.de] |
| Extent: | XVIII, 188 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-3-540-31745-6 ; 3-540-31745-7 |
| Classification: | Wettbewerb |
| Source: |
Persistent link: https://www.econbiz.de/10004917581