Epistemological evolution of corporate social responsibility in marketing
Enrique Bigné Alcañiz; Alejandro Alvarado Herrera; Rafael Currás Pérez
| Year of publication: |
2009
|
|---|---|
| Authors: | Bigné Alcañiz, J. Enrique ; Alvarado Herrera, Alejandro ; Currás Pérez, Rafael |
| Published in: |
International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing. - Berlin : Springer, ISSN 1865-1984, ZDB-ID 2396950-7. - Vol. 6.2009, 1, p. 35-50
|
| Subject: | Corporate Social Responsibility | Corporate social responsibility | Marketingtheorie | Marketing theory | Fachzeitschrift | Journal | Bibliometrie | Bibliometrics | Erkenntnistheorie | Epistemology | Welt | World |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003861766