Evidence from a large sample on the effects of group size and decision-making time on performance in a marketing simulation game
Year of publication: |
August 2016
|
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Authors: | Treen, Emily ; Atanasova, Christina ; Pitt, Leyland F. ; Johnson, Michael R. |
Published in: |
Journal of marketing education : JME. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 0273-4753, ZDB-ID 1045971-6. - Vol. 38.2016, 2, p. 130-137
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Subject: | simulation/gaming | teamwork/projects/issues | classroom management | innovative teaching methods | Experiment | Simulation |
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