Explaining consumer reactions to corporate social responsibility : the role of gratitude and altruistic values
Year of publication: |
2013
|
---|---|
Authors: | Romani, Simona ; Grappi, Silvia ; Bagozzi, Richard P. |
Published in: |
Journal of business ethics : JOBE. - Dordrecht : Springer, ISSN 0167-4544, ZDB-ID 868017-6. - Vol. 114.2013, 2, p. 193-206
|
Subject: | corporate social responsibility | gratitude | altruistic values | consumer behavioir | Corporate Social Responsibility | Corporate social responsibility | Altruismus | Altruism | Konsumentenverhalten | Consumer behaviour | Soziale Werte | Social values |
-
Zasuwa, Grzegorz, (2016)
-
CSR and organizational performance : the role of pro-environmental behavior and personal values
Guan, Xin, (2023)
-
Ahmad, Naveed, (2024)
- More ...
-
The effects of reshoring decisions on employees
Grappi, Silvia, (2019)
-
The revenge of the consumer! : how brand moral violations lead to consumer anti-brand activism
Romani, Simona, (2015)
-
Consumer stakeholder responses to reshoring strategies
Grappi, Silvia, (2015)
- More ...