Getting a second chance : the role of imagery in the influence of inaction regret on behavioral intent
Year of publication: |
2009
|
---|---|
Authors: | Patrick, Vanessa M. ; Lancellotti, Matthew ; Hagtvedt, Henrik |
Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 37.2009, 2, p. 181-190
|
Subject: | Konsumentenverhalten | Consumer behaviour | Emotion | Kundenzufriedenheit | Customer satisfaction | USA | United States |
-
Han, Heesup, (2009)
-
Jani, Dev, (2011)
-
Rehman, Mohsin Abdur, (2022)
- More ...
-
Patrick, Vanessa M., (2009)
-
Patrick, Vanessa M., (2009)
-
The broad embrace of luxury : hedonic potential as a driver of brand extendibility
Hagtvedt, Henrik, (2009)
- More ...