Great Expectations?! Assortment Size, Expectations and Satisfaction
Year of publication: |
[2009]
|
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Authors: | Diehl, Kristin |
Other Persons: | Lamberton, Cait Poynor (contributor) |
Publisher: |
[2009]: [S.l.] : SSRN |
Subject: | Marktforschung | Market research | Kundenzufriedenheit | Customer satisfaction | Sortiment | Retail assortment | Lagermanagement | Warehouse management | Präferenztheorie | Theory of preferences |
Extent: | 1 Online-Ressource (43 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: Journal of Marketing Research, 2008 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments December 15, 2008 erstellt |
Classification: | M31 - Marketing ; L81 - Retail and Wholesale Trade; Warehousing ; D84 - Expectations; Speculations ; I31 - General Welfare; Basic Needs; Quality of Life |
Source: | ECONIS - Online Catalogue of the ZBW |
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