How can social commerce be boosted? : the impact of consumer behaviors on the information dissemination mechanism in a social commerce network
Narisa Zhao, Hui Li
| Year of publication: |
2020
|
|---|---|
| Authors: | Zhao, Narisa ; Li, Hui |
| Published in: |
Electronic commerce research. - Dordrecht : Springer Science Business Media B.V., ISSN 1572-9362, ZDB-ID 2038488-9. - Vol. 20.2020, 4, p. 833-856
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| Subject: | Social commerce | Social commerce network | Information dissemination | Consumer behaviors | Sales volume | Konsumentenverhalten | Consumer behaviour | Social Web | Social web | Online-Handel | Online retailing | Soziales Netzwerk | Social network | Electronic Commerce | E-commerce |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s10660-018-09326-3 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012309236