How does the corporate sector perceive non-profit organizations? : evidence from South Korea

Samsup Jo (Department of Public Relations & Advertising, Sookmyung Women's University, Seoul, Korea), and Jae-Woong Yoo (Department of Public Relations and Design Eulji University, Seongnam, Korea)

Year of publication:	2015
Authors:	Jo, Samsup ; Yoo, Jae-Woong
Published in:	Journal of communication management : an international journal. - Bingley : Emerald Publishing Limited, ISSN 1363-254X, ZDB-ID 2185796-9. - Vol. 19.2015, 4, p. 324-334
Subject:	Communication corporate image \| Public relations \| Öffentlichkeitsarbeit \| Südkorea \| South Korea \| Nonprofit-Organisation \| Nonprofit organization \| Firmenimage \| Corporate reputation

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Type of publication:	Article
Type of publication (narrower categories):	Aufsatz in Zeitschrift ; Article in journal
Language:	English
Other identifiers:	10.1108/JCOM-11-2013-0077 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10011448952