How intrafirm intermediary salespeople connect sales to marketing and product development
Year of publication: |
2019
|
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Authors: | Gonzalez, Gabriel R. ; Claro, Danny Pimentel |
Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 47.2019, 5, p. 795-814
|
Subject: | Intrafirm network intermediary | Intrafirm relationships | Network theory | Selling-related knowledge | Salesperson performance | Verkaufspersonal | Salespeople | Soziales Netzwerk | Social network | Unternehmensnetzwerk | Business network | Verkauf | Selling | Lieferantenmanagement | Supplier relationship management |
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