Identifying aggressive versus ethical sales supervision in B2B service recovery : a multilevel perspective
Year of publication: |
2022
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Authors: | Ahmad, Bilal ; Liu, Da ; Akhtar, Nadeem ; Akbar, Muhammad Imad Ud Din |
Published in: |
Asia Pacific journal of marketing and logistics. - [Erscheinungsort nicht ermittelbar] : Proquest, ISSN 1758-4248, ZDB-ID 2037486-0. - Vol. 34.2022, 10, p. 2331-2349
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Subject: | Aggressive sales management | Deep acting | Ethical leadership | Multilevel analysis | Service recovery performance | Surface acting | Führungsstil | Leadership style | Verkauf | Selling | Dienstleistungsqualität | Service quality | Beschwerdemanagement | Complaint management | Unternehmensethik | Business ethics | Verkaufspersonal | Salespeople | B-to-B-Marketing | Business-to-business marketing | Kundenzufriedenheit | Customer satisfaction | Personalführung | Leadership |
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Ahmad, Bilal, (2023)
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Milind, Gawai, (2019)
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Service leadership for adaptive selling and effective customer service teams
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