Inbound-Marketing : den Kundenwert erkennen und strategisch nutzen
Jörg Neumann; Uwe Jürgens
| Year of publication: |
2008
|
|---|---|
| Authors: | Neumann, Jörg ; Jürgens, Uwe |
| Published in: |
Bank-Praktiker : rechtssicher, revisionsfest, risikogerecht. - Heidelberg : Finanz-Colloquium Heidelberg, ISSN 1861-4884, ZDB-ID 2212630-2. - 2008, 5, p. 238-240
|
| Subject: | Bankmarketing | Bank marketing | Beziehungsmarketing | Relationship marketing | Informationsmanagement | Information management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | German |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003691506