Internal market orientation : an empirical research in hotel sector
José L. Ruizalba; Guillermo Bermúdez-González; Miguel Angel Rodríguez-Molina; María J. Blanca
| Year of publication: |
2014
|
|---|---|
| Authors: | Ruizalba, José L. ; Bermúdez-González, Guillermo ; Rodríguez-Molina, Miguel Angel ; Blanca, María J. |
| Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 38.2014, p. 11-19
|
| Subject: | Internal market orientation (IMO) | Job satisfaction | Organizational commitment | Work/family balance | Arbeitszufriedenheit | Marketingmanagement | Marketing management | Hotellerie | Hotel industry | Mitarbeiterbindung | Employee retention | Internationales Marketing | International marketing | Personalmarketing | HR marketing |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010364608