Investigating the online customer experience – a B2B perspective
Year of publication: |
2017
|
---|---|
Authors: | McLean, Graeme J. |
Published in: |
Marketing Intelligence & Planning. - Emerald Publishing Limited, ISSN 1758-8049, ZDB-ID 2023533-1. - Vol. 35.2017, 5, p. 657-672
|
Publisher: |
Emerald Publishing Limited |
Subject: | Information quality | B2B customer experience | Online customer support | Website credibility |
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