Jumping into the mouth of the dragon : profits and perils for channel managers in the emerging China market
Year of publication: |
2008
|
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Authors: | Herndon, Neil C. |
Published in: |
Journal of marketing channels : ... distribution systems, strategy, and management. - Binghamton, NY : Haworth Press, ISSN 1046-669X, ZDB-ID 1121777-7. - Vol. 15.2007/08, 2/3, p. 95-119
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Subject: | Korruption | Corruption | Unternehmensethik | Business ethics | Joint Venture | Joint venture | Vertriebsweg | Distribution channel | Soziales Netzwerk | Social network | China |
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