Listening to customer Kansei for restaurant location evaluation
Year of publication: |
2020
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Authors: | Hsiao, Yu-Hsiang ; Chen, Guan-Ting |
Published in: |
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education. - Thousand Oaks, Calif. : Sage, ISSN 1557-7554, ZDB-ID 2202405-0. - Vol. 44.2020, 4, p. 666-693
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Subject: | café | customer impression | outdoor atmospherics | location evaluation | Kansei engineering | Konsumentenverhalten | Consumer behaviour | Gastronomie | Restaurant industry | Betriebliche Standortwahl | Firm location choice |
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