Management-Handbuch Sport-Marketing
hrsg. von Arnold Hermanns ..
| Alternative title: | Sport-Marketing |
|---|---|
| Year of publication: |
2001
|
| Other Persons: | Hermanns, Arnold (ed.) |
| Publisher: |
München : Vahlen |
| Subject: | Sportmarketing | Sports marketing | Nonprofit-Marketing | Nonprofit marketing | Profisport | Professional sports | Marketing | Großveranstaltung | Big event | Sportartikelbranche | Sporting goods industry | Freizeitwirtschaft | Leisure industries | Sportökonomik | Sports economics | Medienökonomik | Media economics | Urheberrecht | Copyright law | Sponsoring | Sponsorship | Theorie | Theory | Deutschland | Germany | Sport |
| Description of contents: | Table of Contents [gbv.de] |
| Published items: |
38 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | XI, 714 S. Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors ; Handbuch ; Handbook |
| Language: | German |
| Notes: | Enth. 41 Beitr. Literaturangaben Verlust |
| ISBN: | 3-8006-2619-5 |
| Classification: | Marketing ; Sportorganisation |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001559653