Managing export entry and expansion : concepts and practice
ed. by Philip J. Rosson ...
| Year of publication: |
1987
|
|---|---|
| Other Persons: | Rosson, Philip J. (ed.) |
| Institutions: | Conference on Export Expansion and Market Entry Modes (contributor) |
| Publisher: |
New York, NY [u.a.] : Praeger |
| Subject: | Internationales Marketing | International marketing | Exportmarketing |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XX, 439 S graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung ; Konferenzschrift ; Sammelwerk ; Collection of articles of several authors |
| Language: | English |
| Notes: | Mit Bibliogr Enth. 22 Beitr. |
| ISBN: | 0-275-92361-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000724282