Marketing in the digital age
John O'Connor, Eamonn Galvin
| Year of publication: |
2001 ; 2. ed.
|
|---|---|
| Authors: | O'Connor, John ; Galvin, Eamonn |
| Publisher: |
Harlow [u.a.] : Financial Times Prentice Hall |
| Subject: | Internet marketing | Telemarketing | Internet |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XIV, 216 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | 1. Aufl. u.d.T.: O'Connor, John: Marketing and information technology |
| ISBN: | 0-273-64195-6 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004750990