Marketing management
Richard P. Bagozzi ...
| Year of publication: |
1998
|
|---|---|
| Other Persons: | Bagozzi, Richard P. (contributor) |
| Publisher: |
Upper Saddle River, NJ [u.a.] : Prentice-Hall [u.a.] |
| Subject: | Marketingmanagement |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | Getr. Zählung : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| ISBN: | 0-02-305162-0 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004366904