Marktforschung
von Hans Christian Weis; Peter Steinmetz
| Year of publication: |
2000 ; 4., überarb. und aktualisierte Aufl
|
|---|---|
| Authors: | Weis, Hans Christian ; Steinmetz, Peter |
| Publisher: |
Ludwigshafen (Rhein) : Kiehl |
| Subject: | Marktforschung |
| Description of contents: | Table of Contents [external.dandelon.com] |
| Extent: | 520 S. graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch |
| Language: | German |
| Notes: | Literaturangaben |
| ISBN: | 3-470-42524-8 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001506270