Mobile marketing
Year of publication: |
2017
|
---|---|
Authors: | Kurzyk, Bartłomiej ; Rashid, Tahir ; Hayder, Ali |
Published in: |
Digital and social media marketing : a results-driven approach. - London : Routledge, ISBN 978-1-138-91791-0. - 2017, p. 260-278
|
Subject: | Mobile Marketing | Mobile marketing | Konsumentenverhalten | Consumer behaviour | Mobile Business | Mobile business | Internet der Dinge | Internet of things |
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