Modeling country image effects through an international crisis
Year of publication: |
2008
|
---|---|
Authors: | Heslop, Louise A. ; Lu, Irene R.R. ; Cray, David |
Other Persons: | Chao, Paul (ed.) |
Published in: |
International Marketing Review. - Emerald Group Publishing Limited, ISSN 1758-6763, ZDB-ID 2032066-8. - Vol. 25.2008, 4, p. 354-378
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Country of origin | Consumer behaviour | International business | Australia | France |
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