Neurophysiological responses to robot-human interactions in retail stores
Year of publication: |
2023
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Authors: | Rancati, Gaia ; Maggioni, Isabella |
Published in: |
The journal of services marketing. - Bradford : Emerald, ISSN 2054-1651, ZDB-ID 2020791-8. - Vol. 37.2023, 3, p. 261-275
|
Subject: | Customer experience | Immersion | Neuroscience | Personal selling process | Service encounter | Service robots | Service script | Social presence | Konsumentenverhalten | Consumer behaviour | Einzelhandel | Retail trade | Kundenservice | Customer service | Dienstleistungsqualität | Service quality | Neurowissenschaften | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Verkaufspersonal | Salespeople |
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