Online trust antecedents and their consequences on purchase intention : an integrative approach
Year of publication: |
2014
|
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Authors: | Mansour, Kaouther Ben ; Kooli, Kaouther ; Utama, Rizky |
Published in: |
Journal of customer behaviour. - Helensburgh : Westburn, ISSN 1475-3928, ZDB-ID 2163005-7. - Vol. 13.2014, 1, p. 25-42
|
Subject: | Online trust | Personality-based trust | Cognitive-based trust | Institutional-based trust | Perceived risk | Purchase intention | Vertrauen | Confidence | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Electronic Commerce | E-commerce |
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