Price endings, left-digit effects, and choice
Year of publication: |
2009
|
---|---|
Authors: | Manning, Kenneth C. ; Sprott, David E. |
Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Oxford : Oxford University Press, ISSN 0093-5301, ZDB-ID 188686-1. - Vol. 36.2009/10, 2, p. 328-335
|
Subject: | Preismanagement | Pricing strategy | Konsumentenverhalten | Consumer behaviour | Psychologie | Psychology | USA | United States |
-
Roy, Rajat, (2016)
-
Editorial: Pricing in the modern world : the role of price-related and non-price related cues
Grewal, Dhruv, (2014)
-
Psychology of pricing : a review and suggestions
Parsa, H. G., (2008)
- More ...
-
Identifying consumer preferences for nutrition information on grocery store shelf labels
Berning, Joshua, (2010)
-
Multiple unit price promotions and their effects on quantity purchase intentions
Manning, Kenneth C., (2007)
-
Price Endings, Left‐Digit Effects, and Choice
Manning, Kenneth C., (2009)
- More ...