Quality of past performance : impact on consumers' responses to service failure
Year of publication: |
2007
|
---|---|
Authors: | Vázquez Casielles, Rodolfo ; Belén del Río-Lanza, Ana ; Díaz-Martín, Ana María |
Published in: |
Marketing letters : a journal of research in marketing. - Dordrecht [u.a.] : Springer, ISSN 0923-0645, ZDB-ID 1031012-5. - Vol. 18.2007, 4, p. 249-264
|
Subject: | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Emotion |
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