Self-service technology recovery : the effect of recovery initiation and locus of responsibility
Year of publication: |
2021
|
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Authors: | Dao, Hung M. ; Theotokis, Aristeidis |
Published in: |
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation. - Thousand Oaks, CA : SAGE Publishing, ISSN 1094-9968, ZDB-ID 1424950-9. - Vol. 54.2021, p. 25-39
|
Subject: | Locus of responsibility | Recovery disconfirmation | Recovery initiation | Self-service technology | SST recovery | Selbstbedienung | Self-service | Beschwerdemanagement | Complaint management | Kundenzufriedenheit | Customer satisfaction |
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