Social Media Controlling : die 4 Social C
Alexandra Daniela Zaugg; Ulrich Egle
| Year of publication: |
2013
|
|---|---|
| Authors: | Zaugg, Alexandra Daniela ; Egle, Ulrich |
| Published in: |
HMD : Praxis der Wirtschaftsinformatik. - Wiesbaden : Springer Vieweg, ISSN 1436-3011, ZDB-ID 1015731-1. - Vol. 50.2013, 293, p. 86-92
|
| Subject: | Controlling | Management control | Social Web | Social web | Performance-Management | Performance management | Web 2.0-Technologien | Web 2.0 technologies | Online-Buchungssystem | Online booking system | Reisevermittler | Travel agency | Deutschland | Germany |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | German |
| Notes: | Literaturangaben |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010193426