Sport marketing : cyber strategis for clubs and events
Manuel Alonso Dos Santos
| Year of publication: |
2014
|
|---|---|
| Authors: | Alonso Dos Santos, Manuel |
| Published in: |
Marketing in the cyber era : strategies and emerging trends. - Hershey, Pa. : Business Science Reference, ISBN 1-4666-4864-3. - 2014, p. 177-189
|
| Subject: | Sportmarketing | Sports marketing | Online-Marketing | Internet marketing | Marketingmanagement | Marketing management | Social Web | Social web |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010241429