Store image perception of retail outlets for wine in China
A. M. Cosri, J. Cohen and L. Lockshin
| Year of publication: |
[2017]
|
|---|---|
| Authors: | Cosri, Armando Maria ; Cohen, Justin ; Lockshin, Larry |
| Published in: |
The wine value chain in China : consumers, marketing and the wider world. - Amsterdam : Chandos Publishing, ISBN 978-0-08-100754-9. - 2017, p. 81-99
|
| Subject: | Ladengeschäft | Retail outlet | Online-Handel | Online retailing | Wein | Wine | Firmenimage | Corporate reputation | Kaufmotiv | Consumer motivation | China |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011616068