The carryover effect of customer satisfaction on service quality focused on moderating effect of customer trust and cooperative orientation
Year of publication: |
October-December 2017
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Authors: | Jeon, Hoseong ; Choi, Beom Joon |
Published in: |
Services marketing quarterly. - New York, NY : Haworth Press, ISSN 1533-2969, ZDB-ID 2050792-6. - Vol. 38.2017, 4, p. 239-252
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Subject: | Customer satisfaction | service quality | customer trust | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Beziehungsmarketing | Relationship marketing | Vertrauen | Confidence | Konsumentenverhalten | Consumer behaviour | Qualitätsmanagement | Quality management |
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