The economic implications of advertising
Year of publication: |
1968 ; 3. print.
|
---|---|
Authors: | Firestone, O. J. |
Institutions: | Institute of Canadian Advertising (contributor) |
Publisher: |
Toronto : Methuen |
Subject: | Werbung | Kanada | Wirkungsanalyse | Impact assessment | Canada | Advertising | Werbewirkung | Advertising effects |
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