The idea writers : copywriting in a new media and marketing era
Year of publication: |
2010 ; 1. ed.
|
---|---|
Authors: | Iezzi, Teressa |
Publisher: |
New York, NY [u.a.] : Palgrave Macmillan |
Subject: | Advertising copy | Marketing |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
-
Creative marketing communications : a practical guide to planning, skills and techniques
Yadin, Daniel L., (2001)
-
Bentley, Carol A. E., (2005)
-
Words that sell : more than 6,000 entries to help you promote your products, services, and ideas
Bayan, Richard, (2006)
- More ...
-
Ideen : Werbetexten in einer neuen Medien- und Marketing-Epoche
Iezzi, Teressa, (2011)
-
The idea writers : copywriting in a new media and marketing era
Iezzi, Teressa, (2011)
-
Ideen : Werbetexten in einer neuen Medien- und Marketing-Epoche
Iezzi, Teressa, (2011)
- More ...